SEARCH ENGINE OPTIMIZATION
At Blend, we take Search Engine Optimization (S.E.O) seriously. In our opinion, (and Googles!) having a top notch S.E.O. strategy is one of the best ways to differentiate your business from the rest. We approach S.E.O. holistically, meaning that we look at all the different aspects of your business, and your website, to create a plan of action to ensure that your business adheres to today’s best practices.
Todays S.E.O. environment requires much more than simple linkbuilding. Google looks at many different variables to gauge the relevancy of your website.
✓ Correct HTML markup
✓ Accurate page titles
✓ Relevant URLs
NAVIGATION AND USAGE
Today’s websites must be user friendly, and allow Google bots to easily parse information, just like a real person would.
✓ Simple to understand URLs
✓ Easy to navigate
✓ Have an XML sitemap
OFFER QUALITY CONTENT AND SERVICES
Gone are the days of keyword stuffing and link building, and in are the days of quality content built for humans. Have top quality, relevant information on your site will increase your sites ranking on its own.
✓ Easy to read text
✓ Organized around topics
✓ Create content for your users, not search engines!